Hi there 👋 I’m Natasha Peng, a visual designer from Taiwan with a decade of experience in graphic and digital design.
Passionate about creating visually compelling designs that resonate with audiences and support business goals. Driven by curiosity and a love for design, I’m excited to tackle new challenges and create impactful, meaningful work. Currently based in Vancouver, Canada.
Passionate about creating visually compelling designs that resonate with audiences and support business goals. Driven by curiosity and a love for design, I’m excited to tackle new challenges and create impactful, meaningful work. Currently based in Vancouver, Canada.
EXPERIENCE
2024
Graphic Designer
PressPlay Academy | Remote
PressPlay Academy | Remote
・Designed course pages and marketing campaign websites, including key visuals, course descriptions, event graphics, and digital ads.
・Collaborated with the media buyer to analyze ad performance, optimizing creatives for better engagement.
・Collaborated with the media buyer to analyze ad performance, optimizing creatives for better engagement.
2015 - 2023
Design Manager & Sr. Designer
TutorABC | Taipei, Taiwan
TutorABC | Taipei, Taiwan
・Created visual designs for branding, campaigns, and digital assets, including digital ads, social media, emails, landing pages, website UI/UX, and OOH.
・Collaborated with engineering to optimize user experience, driving higher conversions and retention.
・Led design team to streamline workflows and enhance operational efficiency.
・Collaborated with engineering to optimize user experience, driving higher conversions and retention.
・Led design team to streamline workflows and enhance operational efficiency.
2014 - 2015
Design Lead
Eastern Hotels & Resorts | Taoyuan, Taiwan
Eastern Hotels & Resorts | Taoyuan, Taiwan
・Led the design teams for two hotels, developing seasonal visual themes and creating promotional materials such as exhibition booth displays and print ads.
2011 - 2013
Designer
Onshow AD | Taipei, Taiwan
Onshow AD | Taipei, Taiwan
・Created advertising assets for brand campaigns.
・Worked with clients such as Unilever HK and Lo Hong Ka (health supplements).
・Worked with clients such as Unilever HK and Lo Hong Ka (health supplements).